Clean

Our promise? Trusted, high quality products that have been carefully formulated to be safe for skin and kind to our planet.

99% of the palm oil we use is now RSPO certified.

Over 70% of our formulas contain >90% natural origin ingredients.

All our rinse-off formulas are readily biodegradable.

Microplastics

We decided years ago not to use microbeads in any of our products.

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Conscious

Making conscious, sustainable choices for our packaging and our business, every step of the way.

For every refill sold, we will plant, protect or restore a tree.

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We conduct life-cycle assessments for our packaging.

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We're committed to making all our packaging refillable, recyclable or made of recycled materials.

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The Refill Movement

We have developed a wide range of long-lasting eco-chic refill products which significantly save on materials.

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Caring

Supporting and developing programmes that contribute to soulful societies.

Rituals is a proud supporter of Tiny Miracles since 2011.

More about Tiny Miracles

In 2020 Rituals cofounded the SuperChill foundation.

More on SuperChill

All our Head Office employees partake in volunteering days.

Tiny Miracles

Together with Tiny Miracles, we're empowering underserved communities in Mumbai to become self-supporting.

Deep dive into our journey

Sustainability Report

To ensure transparency and accountability, our annual sustainability report details our goals and efforts.

2020 Report 2021 Report
Proud to be B Corp™

Proud to be B Corp™

Rituals is now a Certified B Corp™ - meaning we are a company that uses business as a force for good.
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