Striving to implement environmental improvements that foster a sustainable future and lead to social and economical improvements in the world around us. This mission is foremost on our minds – it's a continuous journey that never ends, and we aim to better ourselves every day with the help of three sustainability pillars: Clean, Conscious & Caring. Please read on for more information about our path to sustainable wellbeing.
What B Corp™ Means to Us
We are proud that Rituals is a Certified B Corp™ - meaning we are a company that uses business as a force for good. This certification is the ultimate proof that affordable luxury and sustainability can go hand in hand. Rituals was assessed across all areas of our business to achieve B Corp™ status and this is just the beginning. From our products and people, to the world around us, we are continuously working to make positive sustainable improvements.
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MAIN GOALS
To keep ourselves focused we have defined a few main goals:
- All formulations will contain more than 90%
ingredients from natural origin, by 2023.
- In that same year, we hope to have reached 2 million
school children with our yoga & mindfulness programme Super Chill.
- Another major milestone for us is in 2025, when we will only
have products in our assortment that are refillable, recyclable
and/or made from recycled materials.
Our First Annual Sustainability Report
Our dedication to sustainable well being has been growing steadily over the past few years. With this new annual report, we want to share our long-term commitment, the work we have done so far and the envisioned road ahead.
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"We believe in a soulful and sustainable way of life."
- Niki Schilling, Director Sustainability -
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Frequently asked questions
Want to know more? Read our most asked questions here.
