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Visibly reduce wrinkles and expression lines whilst pampering your skin. This rich, luxe cream smoothes, firms and strengthens your complexion thanks to our CICA Firming Complex.
Why it's special
Actively firming
Reinforces elasticity
Visibly reduces wrinkles
Reduces wrinkle volume by up to 39%*
Improves elasticity by up to 27%*
82% agree skin looks smoother**
*Highest achieved percentage on a panel of 30 participants after 28 days of use.
**Based on a self-assessment test of 50 participants after 28 days of use.
Key qualities
Anti-ageing Botanicals
Combining gotu kola and rock rose, our CICA Firming Complex rejuvenates, firms and hydrates. By strengthening your skin’s barrier function, your complexion looks firmer and plumper, and feels soft and smooth.
How to Use
Apply in the morning to carefully cleansed and dry skin. Use in combination with Ageless Firm & Lift Active Serum for improved results. Apply SPF every day to protect your skin and keep it beautiful.
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Answers from our experts
What is new about the Firming day cream?
The Firming day cream's new formula features the CICA Firming Complex with CICA and rock rose to help reduce the appearance of wrinkles and fine lines, improve elasticity, and strengthen the skin's barrier function.
Which day cream should I use?
Our day creams are suited for all skin types, even sensitive ones. Opt for the Firming day cream for more mature skin to help reduce the appearance of wrinkles and boost elasticity. Or, if your primary concern is hydration, then the Hydrating day cream is perfect. If you want to target the first signs of ageing, choose our Anti-Ageing day cream.
What is CICA? What does CICA do for my skin?
CICA, Centella Asiatica, Tiger Grass or Gotu Kola is native to Asia and well known for its anti-wrinkle, anti-inflammatory, skin-soothing and antioxidant properties. Other benefits include low concentrations of amino acids, betacarotene and fatty acids. It helps strengthen, repair and protect a compromised skin barrier.
Is there fragrance in the Firming day cream?
Skincare ingredients can sometimes have an unpleasant scent, so we use a small amount of fragrance to create a wonderful sensorial experience instead. Enjoy a subtle scent of refreshing green elements combined with tropical florals every time you use your Firming day cream.
Does the Firming day cream contain SPF?
No, our Firming day cream doesn't have SPF, so remember to finish your morning routine with an SPF. We offer >95% natural origin skincare, and while mineral ingredients are allowed, they do not measure up to our high-quality standards for cream's spreadability and skin feel.
What is CICA? What does CICA do for my skin?
CICA, Centella Asiatica, Tiger Grass or Gotu Kola is native to Asia and well known for its anti-wrinkle, anti-inflammatory, skin-soothing and antioxidant properties. Other benefits include low concentrations of amino acids, betacarotene and fatty acids. It helps strengthen, repair and protect a compromised skin barrier.
