The Art of Soulful Living: Authenticity

Our philosophy, The Art of Soulful Living is brought to life through our compass, which acts as a guide to personal wellbeing. This month, we are focusing on Authenticity, one of the points on our compass. The key to a happy and fulfilled life is living authentically and being true to who you are – whatever life throws at you.  

Even though all compass themes are important to explore, authenticity is the fundamental starting point, if you will, because without a good understanding of who you truly are, you can never represent your true nature or beliefs. Authenticity is about being true to who you are deep down inside, not how you think others or the world should view you. It is also about realising what your core values are: Do you value loyalty, honesty, kindness, love? Or is it compassion, humour, consistency?  


Finding your true voice and being true to yourself – in every aspect of your life – will help you when you feel lacking in purpose, direction, or enthusiasm for the work you do, the hobbies you explore, or the relationships you engage and invest in. In that sense, finding your authenticity might be the biggest journey you undertake, for it will help you achieve a much better understanding of what makes you truly come alive, what you intrinsically like, need, desire, and what brings you ultimate and genuine joy. 


Being authentic requires tremendous courage to be honest with yourself about who you are and to embrace every aspect of your personality. That means celebrating and cultivating all the things you like, but also accepting the character traits you might not be so enamoured with. Listen to the whispers of your soul, for they will guide you on your journey towards staying true to your own unique nature, and to living a life of meaning and fulfilment. 



Embrace the quirks that make you you, with this expert guide to loving your unique self. If you ever feel like you’re just going through the motions of life, self-reflection can remind you of your purpose and help you live more authentically. Here’s how to do it.  


As part of our Happiness Challenge, Mo Gawdat author of Solve for Happy, spoke about the importance of authenticity, its link to happiness and how it can help you build stronger connections in life. Read all about it here 


Ageing is beautiful, we need reminding sometimes. We asked body-positivity experts and psychologists the secrets to feeling good in your own skin at any age– here’s what they said.


We should never want to change the skin we’re in, but we can make sure it’s as healthy and happy as possible. Find the routine that suits your unique skin type with this guide. 


Immerse yourself in our Authenticity soundscape. Like meditation 2.0, it will inspire you to look inwards. Give it a listen today. 

Want to know more about authenticity? Our first ever book, The Book of Rituals, delves deep into this topic and so much more. Featuring inspirational articles, unique art work and wellbeing wisdom, this luxurious coffee table book is the ultimate guide to soulful living. Click here to shop The Book of Rituals.  


Jessy Deans

Jessy Deans

Jessy Deans is a copywriter with a strong appetite for thought-provoking stories, travel and anything covered in white chocolate. With a background working in the fast-paced television industry, she has learnt the importance of self-care and downtime and believes there’s no such thing as too many candles. She is passionate and committed to her lifelong search for the perfect meal and subscribes to the doctrine that ‘if you can’t love yourself, how are you going to love somebody else’ (Ru Paul).