Kind to skin

We carefully consider our ingredient selection to ensure there's nothing in our formulas that shouldn't be.

In the list below you can read why we formulate without potentially harmful substances like parabens, MIT, and phthalates.

Environmentally safe

We make sure that all our rinse-off formulas can be flushed down the drain without harming the environment (readily biodegradable). We do not use microplastics or microbeads in our products. We use natural alternatives such as sea salt, bamboo, sugar and pumice (volcanic rock) instead.

Ethically sourced

We know where our ingredients come from and make sure they are sourced responsibly. It is for that reason we use for example certified palm oil. Also, our Soulwear contains cotton that has been sourced through the Better Cotton Initiative, TENCEL ™ Lyocell and recycled polyester. Our teas are organic and all our packaging paper and carton is FSC/PEFC certified.

Responsible Ingredients Choices

Learn more about the choices we make in the selection of our ingredients in the list below.

Readily Biodegradable

We make sure that all our rinse-off formulas are readily biodegradable and do not harm the environment when flushed down the drain. A product is considered as readily biodegradable when 60% fully degrades into simple compounds within 28 days. This is in line with OECD Guidelines.

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Frequently asked questions

Want to know more? Read our most asked questions here.